Grey Matter and the Green Screen – Let’s Get To Work

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Let’s Get To Work

The client, being an old classmate, knew we would make a great team (and by extension, my crew) and so we drafted a statement of work, signed a contract, and jumped into the pre-production phase in record time. During our initial discussions, the client revealed his intention to utilize video as a means of reaching a wider audience and bolster the efforts of several upcoming advertising campaigns.

But wait, I should mention an important chapter in this story…

As it turns out, my business partner, Taama Forasiepi, has many talents, not the least of which is being a licensed architect. She helped spearhead the design of our client’s new Production studio. During the construction phase, we provided constant consultation to help our client build a cost effective studio that included a cyc wall, lighting grid, green screen, and professional grade camera equipment.   If you would like to take a peak at the studio buildout, check out this brief time lapse video:

[jwplayer config=”BrehmPlayer720x406″ mediaid=”12175″]

Also, if you think you might be interested in some of the gear we chose, you can download the extended equipment list here: GreenScreenEquipmentList

OK, now fast forward to the present (after several brainstorming sessions and client conference calls) whereby it was decided the first two videos would feature two vice presidents from Secure Logix Corporation (David Heard and Mark Collier), and the project deadline was to coincide with the release of Mark Collier’s new book entitled Hacking Exposed. This meant we would need to move hard and fast and make smart decisions to insure a timely deliverable.

If you work in production long enough, when you least expect problems to occur is usually when they do.  Out of the green, the antagonist in our story revealed itself and it was an all too familiar production hurdle. The Holiday season had arrived.  Inclement weather, employee vacations, flu season, and holiday distractions of every possible flavor converged in a perfect storm to disrupt our carefully planned production schedule.

Here is what we did. We worked on what we could control, and in the end we delivered two videos on time. The client was very happy with the final results.  The first video entitled “Hacking Exposed” can be seen via You Tube here:

If you’re interested in following the crafting of this video series from beginning to end (and all the ups and downs that occur during the process) then continue to follow this blog over the next month and a half. The entire process, detail by detail (including specific software workflow) will be illustrated here.  As always, we welcome feedback and comments along the way to better realize the full potential of this blog and shape it to be a helpful guide in the ever-changing world of Production & Computer Graphics.

‘Til next time, stay focused,

David L. Brehm